Bloom

A split image features a lamp with a patterned lampshade on the left and a bowl of colorful salad with blood oranges and red cabbage on a dining table on the right.

Bloom

The interior design trend Bloom celebrates different cultures, styles and interests with a floral splendour for you to be inspired by. Here we transcend time and space and explore an interior design style that embraces rich patterns, deep colours and interior details that tell others something about us. The style is romantically bohemian, eclectic and sophisticated.

Round wooden side table with stacked books, a dark bronze mushroom lamp, and a rust-colored vase holding pampas grass.

&Tradition - Como portable table lamp | Bloomingville - Chila flower pot

In Bloom, we use heavy and luxurious materials such as velvet, satin and wool and combine them with precious metals, glass and ceramics. Here you can combine whatever you want, however you want. The colours are deep and dark. Be inspired by burnt tones of terracotta, orange and red, while accents of plum purple and brown tones add depth.

Collage of four scenes: floating flowers, a dining table, an armchair with a throw, and an anthurium in a vase.

If Bloom is your style, invest in ceramic vases, floral patterned tableware and richly patterned textiles. Think cottage core with a high dose of glamour and you will find your home in Bloom.