Håll Sverige Rent Moomin mug - blue
This is the second Håll Sverige Rent Moomin mug, and it has a message! It is produced in collaboration with the Swedish organization Håll Sverige Rent (Keep Sweden Tidy) and has a unique motif that was illustrated by Tove Jansson and her brother Lars Jansson in the 70’s. Håll Sverige Rent is a non-profit organization that works towards preserving the environment. The illustrations were originally created for the campaign “Rädda Ostersjön” (Save the Baltic Sea) and is the "Our Coast" mug. Arabia donates 15 Swedish krona to Håll Sverige Rent for every mug sold. The mug is limited edition and can only be purchased from Swedish re-sellers.